PPC Specialist

Arnold Clark • Full-time • Glasgow, GB • 1w ago

We are looking to hire a highly driven PPC Specialist to join our Digital & Performance Marketing Team at our Hillington Head Office in Glasgow.

We Offer

33 days’ holiday allowance with room to grow
Generous retail discounts
Private healthcare
Simplyhealth – all employees have access to a GP 24/7 and can claim money back on medical and dental treatments
Pension scheme
Maternity and paternity packages
Opportunities for training and progression

Hours

Full time: Monday – Friday 9am – 5.30pm with flexible start and finish times (Hybrid available after probation period ends)

About The Role

This is a hands-on role for a Paid Media Specialist who lives and breathes performance marketing, not a generalist digital marketing position. You’ll manage large-scale paid advertising campaigns across Search, Shopping, YouTube and Display/Programmatic channels, with responsibility for driving measurable commercial growth and ROI across multiple areas of the business.

Working within one of the UK’s largest in-house marketing teams, you’ll collaborate with design and development teams plus senior stakeholders to scale and optimise high-spend campaigns in a fast-moving, data-driven environment. We’re looking for someone commercially focused, technically strong, analytical and driven by testing, optimisation and automation. To be a great fit for this role, you’ll approach challenging business problems with a positive, proactive attitude, and be focused on changing our business for the better. We’re looking for a results-oriented individual with the drive to meet and exceed our business objectives.

What will you be doing?

Own the day-to-day management and optimisation of high-budget PPC campaigns across Google Ads and programmatic platforms
Drive growth across Search, Shopping, YouTube and Display activity through continuous testing and optimisation
Monitor and improve key performance metrics including ROAS, CPA, conversion rate and revenue contribution
Build, analyse and optimise campaign structures, bidding strategies, audience targeting and product feeds
Identify opportunities through performance analysis, attribution insights and customer journey data
Execute A/B testing across creatives and landing pages
Work closely with designers and developers to improve conversion performance and tracking accuracy
Collaborate with Google strategic partners and platform representatives to implement best practices and beta opportunities
Produce clear performance reporting and actionable commercial insights for stakeholders
Support the evolution of tracking, tagging and attribution across the paid media ecosystem

What skills will you need?

Proven hands-on PPC experience managing substantial Google Ads budgets in-house or agency-side
Expert-level of understanding across the following:
- Google Search Ads
- Google Merchant Centre
- Performance Max
- Shopping feeds
- YouTube ads
- Display/Programmatic platforms
Working knowledge of Google Analytics, Google Tag Manager and business intelligence tools
Commercial-mindedness, and the desire to deliver high value to the business
Exceptional attention to detail and the ability to produce consistent, high-quality results and outcomes
Strong self-organisation, budgeting and time management
Willingness to share knowledge and discuss tactics and approaches
Enthusiasm for the latest trends in search and paid advertising

Our Culture

Arnold Clark is committed to creating a diverse and inclusive workplace. We strive to create an environment where collaboration, unique perspectives and multiple approaches are celebrated. We care about our employees and our communities, we nurture talent and encourage ambition, and we are passionate about people who take pride in their work. Our employees are at the heart of everything we do – diverse in our make-up, united in our goals.

To find out more about Life at Arnold Clark , visit our website.

Employment within the Arnold Clark Group is offered subject to satisfactory reference and disclosure check.