Company description
Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands.
Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visit www.zenithmedia.com
OverviewThe role of the Campaign Manager, Social is to flawlessly build, analyze and support paid social campaigns while also supporting audience targeting, investment by platform, and measurement KPIs. The Campaign Manager will have a keen understanding of social and demonstrating various ad types and objectives to get results. This position will focus on boosting engagement for the client’s TikTok & Instagram handles by monitoring paid performance and recommending organic posts based on current social media trends. NOTE THIS IS NOT CONTENT CREATION OR ORGANIC POSTING POSITION.
Responsibilities- Primary owner of paid social campaign trafficking, optimization, troubleshooting, and reporting for a portfolio of managed accounts.
- Determine appropriate audience & creative selection, campaign investment by channel, and measurement benchmarks.
- Provide consistent optimization for engagement of evergreen & cultural moment paid social campaigns to exceed client expectations.
- Crafting paid social strategy based on organic social media trends on Instagram & TikTok.
- Create, review and monitor advertising campaigns across various paid social media channels primarily on Meta and TikTok. Pinterest, Snapchat and Reddit knowledge would be great but not required.
- Recommend, implement, and report optimization recommendations for performance improvements, particularly for engagement performance.
- Assist with managing the client budget tracker and provide actualizations
- Assist with social reporting needs, including developing insights and recommendations within an active campaign.
- Communicate and collaborate with internal teams regarding campaign delivery data pertinent to client and business goals.
- Monitor daily paid social campaign pacing and performance to exceed client benchmarks and expectations.
- Brainstorm and implement new ways to improve advertising and engagement on all social platforms, and leverage past takeaways & new products on Meta & TikTok to inform strategy and planning.
- Manage internal and external communication during all phases of an active social campaign’s lifecycle
- Maintain understanding of the social media landscape and platforms.
- Leverage pre-established best practices while implementing campaigns and building reports.
Qualifications- 1+ year of direct social media experience required; experience working in a media planning or buying position at an advertising or media agency preferred.
- Basic Excel skills: comfort with pivot tables is a nice to have.
- Experience in working with large datasets and performing quantitative analysis.
- Demonstrated critical thinking ability.
- Proven ability to manage multiple projects at a time while paying strict attention to detail.
- Self-starter who is comfortable with being flexible in an ever-changing environment.
- Energetic, driven to succeed, great teammate
Additional informationOur Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $49,305.00 - $68,530.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/16/26.
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