Turn Up the Heat on Your Career The Underfloor Heating Store is seeking an ambitious and analytical Digital Marketing Executive specialising in PPC to significantly expand our customer base and maximise ROI through performance channels. If you are a results-obsessed strategist with expertise in paid media, we want to hear from you The Role: As the Digital Marketing Executive you will be a commercially minded and data-driven Performance Marketing professional to join our digital team. You will be responsible for the full lifecycle of our paid campaigns, from strategic planning and budget allocation to meticulous execution and performance analysis, ensuring every pound spent delivers maximum impact.You’ll have the freedom and responsibility to shape strategy, test new approaches, and work closely with our eCommerce, CRM, and content teams to ensure paid activity contributes directly to revenue growth.This is a hands-on performance marketing role is ideal for someone who thrives in a fast-paced environment, knows how to get results from paid media, and wants to play a key role in the digital growth of a leading eCommerce brand.Key Responsibilities Plan, execute, and optimise paid advertising campaigns across Google Ads, Meta, YouTube, and other platformsOwn performance for paid search, shopping, remarketing, paid social, display and affiliate campaignsManage monthly budgets, ensuring campaigns are delivered efficiently and profitablyContinuously improve CTR, CPA, ROAS, and conversion rates through data-led testing and iterationCollaborate with internal teams (SEO, CRM, Content, Web Dev) to align messaging and landing pagesBuild and refine audience targeting strategies, including custom segments and lookalikesMonitor platform performance, competitor activity, and market trends to inform strategyReport on campaign results, providing actionable insight to key stakeholders and the wider businessYou: