We are looking for a Senior Digital Marketing Executive to join our eCommerce Marketing team. Based from Next Head Office in Leicestershire, with a competitive salary range and great benefits!
At NEXT, we are more than just one of the UK’s largest fashion retailers; we are one of the largest listed companies in the country. We sell our own products alongside thousands of world-famous brands, both in-store and online, across the UK and internationally. We are growing fast, and that growth brings exciting opportunities for everyone in our business.
About the Role:
As a Senior Digital Marketing Executive, you will play a pivotal role focused on driving international growth through two high impact areas: Third-Party Marketplaces (such as Amazon, Zalando, and La Redoute) and Paid Search (Google, Bing, and local international networks).
Reporting to our channel leads, you will act as a specialist driving customer acquisition and maximising incremental revenue. Whether you are optimising Sponsored Product Ads on a marketplace or managing multi-language Paid Search campaigns, your goal is to align partner strategies with our wider international objectives.
What else is involved?
- Strategy & Execution: Plan and execute high-performance campaigns across Third-Party platforms and search networks to increase visibility, rankings, and traffic.
- Partnership & Agency Management: Build long-term relationships with strategic partners (Amazon, Zalando, Google) and manage media agency outputs to ensure peak performance.
- Territory Expansion: Collaborate with internal stakeholders to lead rapid rollouts across multiple international markets and domains.
- Optimisation: Monitor and optimise all activity - including Sponsored Product Ads and SA360-led search activity - to ensure strong ROI and profitable growth.
- Cross-Functional Collaboration: Work closely with Trading and Commercial teams to align marketing activity with product insights and audience resonance.
- Reporting & Insights: Deliver comprehensive multi-region reporting, presenting actionable insights and performance findings to the wider business.
- Innovation: Stay ahead of digital retail trends and explore new, innovative opportunities within the digital media landscape.
Our Leicestershire Head Office is an inspiring place to work, but we know life happens. We offer hybrid working (currently 3 days in the office, 2 from home) to ensure your work works for you.
About You:
- Experience: Proven years in digital performance marketing, with at least 3 years specialising in Marketplaces, Paid Search, or Partnership Marketing.
- Analytical Excellence: Highly numerate and proficient in Excel, with the ability to translate complex data into actionable growth strategies.
- Technical Knowledge: Deep understanding of ad technology and integrations. Familiarity with SA360 or marketplace-specific ad tech is a significant advantage.
- International Mindset: Experience managing multi-language campaigns or partnerships outside the UK is highly desirable.
- Problem Solver: A logical thinker who thrives in a fast-paced environment and enjoys solving complex channel challenges.
- Strategic & Collaborative: A team player who understands how different platforms contribute to a holistic international marketing mix.
