A highly successful, global igaming brand is looking for a Paid Social Marketing Executive to join the team in London, supporting the continued growth of the online casino and bingo brand across international markets.

What’s in it for you?

Hybrid work model – 3 days in the office, 2 days working from home.
Excellent work environment
Attractive salary package
Monetary vouchers on Birthdays and other special occasions
Options to enrol in Company's medical insurance plan
Possibilities to enrol in Company's pension plan
Exciting company activities including corporate gatherings and many other activities
Casual dress code
A chance to advance professionally inside one of the world's largest iGaming organisations

What you’ll be doing as Paid Social Marketing Executive
You will focus on the delivery and optimisation of full-funnel paid social campaigns across key platforms including Meta, Snapchat and TikTok. You will work closely with internal stakeholders to translate performance into clear insights, contributing to strategic discussions and continuous improvement across campaigns.

Key responsibilities:

Manage accounts across multiple markets, covering reporting, optimisation and delivery of brand, retention and acquisition campaigns.
Lead on the creation of advertising assets, budget allocation and audience targeting.
Coordinate with different teams including Marcomms and Design to develop campaigns and produce creative.
Maintain and update performance data using Microsoft Excel as part of daily and monthly reporting.
Measure campaign performance against CPA and CLV targets across both lower-funnel customer acquisition campaigns and upper-funnel campaigns, which are evaluated on softer metrics.
Work closely with the data team to ensure optimal tacking setup including implementing tracking links and landing pages to ensure all published ads are fully functional.
Contribute to wider marketing discussions, ensuring campaign performance and insights are clearly communicated and inform decision-making.

What we’re looking for in a Paid Social Marketing Executive

A candidate who is looking to fulfil bigger ambitions working within Paid Social, building on their skillset in preparation for a senior role.
Previous experience in a Paid Media role, ideally within Paid Social, with a strong understanding of how performance campaigns fit within broader brand marketing.
Hands-on experience with Meta is essential; experience with Snapchat and/or TikTok is a plus.
Strong understanding of user journeys and landing page optimisation, with the ability to distinguish high-performing creatives and campaigns using key performance metrics.
Ability to plan, build, and execute campaigns, with guidance where required.
Familiarity with digital tracking, attribution, and reporting tools.
Experience within the iGaming industry is preferred; however, candidates should demonstrate a strong understanding of iGaming products (casino and/or sports betting), including target audiences, regulatory considerations, and promotional compliance requirements.
Advanced proficiency in Microsoft Excel (e.g. formulas, pivot tables, lookups) and strong working knowledge of PowerPoint and Word for reporting and presentations.
Strong analytical skills, with the ability to interpret data and present clear, actionable insights.
Excellent written and verbal communication skills.
Collaborative team player, able to build strong relationships with internal teams and external partners.
Proactive and confident, with a willingness to take initiative and test new ideas.
Highly organised, with the ability to manage multiple projects in a fast-paced environment.

This is an excellent opportunity for a proactive and commercially minded marketer to further develop their expertise within a key marketing discipline in a fast-paced, growth-focused environment.

To apply for this role as Paid Social Marketing Executive, please click apply online and upload an updated copy of your CV.

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Paid Social Marketing Executive - Hybrid