About Lunar Digital

Lunar Digital is a young agency but we've grown fast, and that momentum is carrying into 2027 as we search for an intuitive, data-driven Paid Media Executive to join our close-knit team.

We work with a mix of B2C and B2B clients ranging from sports marketing to hospitality, automotive and interior design - backed by a network of trusted external partners who bring specialist expertise wherever we need it.

We're deliberately lean, and that's the point: no red tape, no waiting in line to be heard, and every person's contribution has a real, visible impact on our results. Everyone has a genuine say, with direct access to our MD rather than layers of management in between. We built Lunar Digital to bring together entrepreneurial, ambitious people who want to win and genuinely enjoy the work they do; and we protect a proper work/life balance while we do it.

The Role

As a Paid Media Executive, you will be responsible for managing Paid Search and Paid Social campaigns across a diverse range of clients. You’ll work closely under our Paid Media Specialist to help develop client accounts, proactively identifying opportunities for growth and optimising campaigns to achieve target KPIs.

Location: Hybrid, with 2 days a week in one of our office locations (Birmingham Jewellery Quarter and Bromsgrove)

Reports to: Paid Media Specialist

Wider team: Joining our in-house Paid Media Specialist within our extended Performance Team of 6

Salary: £24k–£30k (Offer dependent on experience)

What You Will Be Doing

Work closely with the team to plan campaigns and execute paid media activity across Paid Search and Paid Social for B2C & B2B clients.
Develop effective test & learn plans for campaigns and work with the Paid Media Specialist to analyse performance and shape future media strategy.
Effectively plan and manage client media budgets across both project-based and retainer work.
Assist with campaign reporting, including weekly and monthly reports to track progress, identify opportunities or flag areas for improvement.
Support with the implementation of campaign tracking to ensure activity is properly measured and optimised, either via Google Tag Manager or by working with website/development teams to brief tracking requirements, including key events and enhanced conversions.
Optimise Paid Media campaigns (Search, PMAX/Shopping, Demand Gen, Meta Ads, LinkedIn Ads are desirable) to achieve KPIs for our clients, and proactively suggest opportunities for growth.
Support the growth of the agency by providing Paid Media insight for new business pitches (keyword opportunities, audience size, etc).
Identify opportunities to improve ad content across channels to uplift performance.

Who We're Looking For

Two to three years' experience working within Paid Media (agency-side preferable, but not essential).
Hands-on experience running campaigns through Google Ads & Meta Ads Manager.
Strong ability to analyse data to inform decisions, with proven success achieving client objectives through knowledge, creativity and problem-solving.
Strong analytical skills with proven ability to identify trends and opportunities for growth.
Able to clearly articulate campaign performance.
Whilst experience with Google Analytics, Facebook Attribution and Google Tag Manager is preferred, proficiency in every platform isn't essential.
Curious, proactive and adaptable - this is a fast-moving industry (Social advertising especially!) so the right person is comfortable keeping up with platform changes and understanding how they affect our output.

Desirable

Experience with other paid platforms, including but not limited to: LinkedIn, Pinterest, X, Spotify, TikTok, Bing.
Experience managing Google Merchant Center and monitoring product feeds.
Experience creating audience lists and setting up effective remarketing campaigns.
Understanding of programmatic campaigns and awareness of third-party tools used in media planning.
Ability to use AI tools such as Claude to problem-solve and develop agency processes.
Relevant certifications (e.g. Google Ads, Meta Blueprint) are a plus.

What We Offer

24 days (plus Bank Holidays) plus additional 4 paid days off at Xmas
Pension
Hybrid/remote working policy
Learning & development budget / training support
Progression path - clear route to develop your chosen path
Regular team socials and wider network opportunities
Access to Pirkx (benefits app):
Access to telephone & online healthcare and mental health support (app)
Discounted private medical health cover (app)
Discounted gym membership (app)
Discounts and cashback (app)
Free lottery (app)
Access to virtual physio and virtual gym classes (app)

Lunar Digital

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Paid Media Executive